Tag Archives: Work
Marketer Profiles for SME’s (PART 2)
It may sound like a recruiter's job only, but the matter of fact is, your marketing success will be determined by the skill set and experience of the person in charge of your SME marketing.
Posted in brand Also tagged brand, business, creativity, decision making strategy, definition, development, HR, intangible asset, intangible assets, marketing, small business, SME, sustainable competitive advantage Leave a comment
Marketer Profiles for SME’s (PART 1)
The difference between Corporate and SME marketer's skill sets.
Posted in brand Also tagged brand, brands, business, decision making strategy, HR, marketer, marketing, Marketing Human Resources, personnel, skill set, small business, SME, sustainable competitive advantage, type of marketer Leave a comment
Brand on the Balance sheet
To improve the competitive advantage, we suggest to clients to look into three areas of strategic planning.
Posted in brand Also tagged brand, brand name, brands, core competency, definition, economy, innovation, intangible, intangible asset, marketing, SME, sustainable competitive advantage Leave a comment
Experimenting with new media
Experimenting with new media
Posted in Work Also tagged brand, business, collaboration, consensio, creativity, experimental, intangible assets, photography, playful, small business, SME, sustainable competitive advantage, sustainable future Leave a comment
Australian Design Management- A mythical beast?