Tag Archives: HR
Marketer Profiles for SME’s (PART 2)
It may sound like a recruiter's job only, but the matter of fact is, your marketing success will be determined by the skill set and experience of the person in charge of your SME marketing.
Posted in brand Also tagged brand, business, creativity, decision making strategy, definition, development, intangible asset, intangible assets, marketing, small business, SME, sustainable competitive advantage, Work Leave a comment
Marketer Profiles for SME’s (PART 1)
The difference between Corporate and SME marketer's skill sets.
Posted in brand Also tagged brand, brands, business, decision making strategy, marketer, marketing, Marketing Human Resources, personnel, skill set, small business, SME, sustainable competitive advantage, type of marketer, Work Leave a comment
How Consensio Works
I would like to take the opportunity to explain our service attitude a bit further. Some of our clients have asked for clarification because we operate so differently from a traditional design studio, marketing firm or business advisory.
Posted in About, Work Also tagged brand, consensio, employee relations, marketing, people development, planning, services, strategic, value add Leave a comment
Know Your Brand Inside Out
In collaboration with HR, internal marketing strategies are most effective when they are approaching employees from an integrity and values angle.
Posted in Work, brand Also tagged brand, Clients, co-author, collaboration, custodian, employee, internal marketing, ownership, shared vision Leave a comment
Australian Design Management- A mythical beast?