Tag Archives: consensio
Pink- The Power of Personal Brand
Pink, the brand was also at work. Firstly, sponsor Optus showed an Australian ad featuring her, before the lights went out. During her performance she reached for a Coke bottle.
Posted in brand Also tagged brand, brand building, brand value, concert, personal brand, pink Leave a comment
How Consensio Works
I would like to take the opportunity to explain our service attitude a bit further. Some of our clients have asked for clarification because we operate so differently from a traditional design studio, marketing firm or business advisory.
Posted in About, Work Also tagged brand, employee relations, HR, marketing, people development, planning, services, strategic, value add Leave a comment
Better decisions in small firms
Should they just invest in 'tangible asset' creation and development? And when and how is the time ripe for 'intangibles'?
Posted in Study, Work Also tagged brand, decision making strategy, small business, small firms, sustainable competitive advantage 2 Comments

Experimenting with new media